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Guide

Is a personal assistant worth it? A practical way to decide

A personal assistant is worth it when the time and attention you get back are worth more to you than the fee, and when the help actually removes work rather than adding management. It's easy to count only the first part. The second is where the decision is really made.

By the SuperHandled team · Updated

Start by counting the right things

Hours are the obvious measure, and they are worth estimating. For one ordinary week, note every personal task that took more than a few minutes: booking, rebooking, researching, calling, chasing, comparing, planning. The surprise is usually the total rather than any single item.

Then count what hours miss. A task that takes ten minutes can occupy your mind for days if it's unresolved. Researchers have described the cost of switching between tasks as attention residue: part of your attention stays with the task you left. Personal admin is a constant source of those switches.

Finally, count what is being postponed. The training plan you haven't started, the trip you haven't booked, the dinner you keep meaning to arrange. Those are costs too, just not ones that appear on a calendar.

What research says about paying for time

A 2017 study in the Proceedings of the National Academy of Sciences found that people who spent money to buy themselves time, for example by paying to outsource disliked tasks, reported greater life satisfaction, and that this held across income levels in the samples studied. In a field experiment, participants felt better after a time-saving purchase than after a material one.

The research doesn't say outsourcing makes everyone happier, and it doesn't put a dollar value on your hour. It does suggest that people tend to underuse money as a way to buy time, which echoes a familiar pattern: people often delegate at work long before they delegate at home.

A simple test you can run in five minutes

Answer these honestly. Three or more yeses usually means help would pay for itself in attention, if not always in money.

  • Do you regularly spend evenings or weekends on bookings, providers, paperwork or planning?
  • Do you keep a mental list of things you need to arrange that never quite gets shorter?
  • Have personal goals, such as fitness, slipped because there's no time to plan them?
  • Would you happily make the decision if someone else did the research and the follow-up?
  • Do plans fall through because coordinating them is one more task?

When it is worth it

Help is most valuable when your involvement can shrink to a single decision. If you can say what you want and approve a recommendation, a good assistant or personal team saves you the research, the calls and the follow-up, which is where the time goes.

It is also worth more the longer it lasts. Preferences take time to learn. A team that has handled your travel, appointments and plans for months needs far less from you than one starting fresh, which is why continuity matters as much as price.

What people typically hand over first

When it isn't

If you have only a few small tasks a month, a flat monthly service is hard to justify; an hourly virtual assistant or doing it yourself is probably better. If you enjoy planning your own trips or researching purchases, keep doing it. And if you won't let go of decisions, even good help will feel like extra work.

Be wary, too, of arrangements that move tasks without moving responsibility. If you still have to remember everything and chase the assistant, you have added a step rather than removed one.

Compare virtual assistants, hired assistants and a personal team

How SuperHandled approaches the decision

SuperHandled is a named Personal Concierge and supporting team who take ongoing responsibility for parts of your life: remembering, anticipating, organizing, keeping you on track with goals and getting things done with your approval. Personal is $900 a month and Plus is $1,500 a month with priority handling.

We'd rather lose a sale than sign up someone who won't use the service. In a first conversation we'll ask what currently takes your attention and tell you honestly whether it's a fit.

See what each plan includes

Sources

  1. Whillans, A. V., et al. (2017). Buying time promotes happiness. Proceedings of the National Academy of Sciences.
  2. Leroy, S. (2009). Why is it so hard to do my work? The challenge of attention residue when switching between work tasks. Organizational Behavior and Human Decision Processes.

Common questions

How do I put a value on my time?

There's no single right answer. Some people use their effective hourly earnings; others think about what the time would go to instead, such as family, rest or a goal. Either way, include the attention that unresolved tasks take, not just the minutes spent on them.

What if I try it and it isn't worth it?

Ask any provider about cancellation before you start. With SuperHandled, cancellation terms are in your written agreement, which you review before anything is charged.

Is a personal assistant only for the very wealthy?

It's a cost like any other service, and it's only good value if it gives you back something you value more. For many busy people that is time and attention; for others it isn't, and that's a perfectly good answer.

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